via
press release:
GMC
TV WORLD PREMIERE ORIGINAL GOSPEL PLAY ‘SUGAR
MOMMAS’ A RATINGS HIT
HIGHEST-RATED
ORIGINAL GOSPEL PLAY PREMIERE EVER FOR GMC ALSO RANKED
IN TOP TEN FOR TIME SLOTAMONG KEY DEMOS IN AFRICAN AMERICAN
HOUSEHOLDS
ATLANTA,
GA – January 30, 2012 – GMC
TV, America’s favorite channel for uplifting music and
family entertainment, announced today that the January 21
premiere of the gospel play, “Sugar Mommas,” was
the network’s highest-ever rated gospel play premiere night
across three airings, with the first showing (7-9pm ET)
placing the network in the top ten among several key demos
in African American households.
Across its three premiere night airings, “Sugar Mommas” set
GMC World Premiere Gospel Play ratings records among
A18-34, A18-49 and A25-54 (source 1), and delivered 147,000
P2+ in its 7pm ET premiere slot (source 2). In African
American households, GMC was the 7th ranked
network in the 7-9pm time period among W18-49 and W18-54,
and 8th ranked
among A18-49 and A25-54 (source 3).
“Sugar Mommas” features a stellar cast including Daytime
Emmy® nominee Vanessa Williams (“Lincoln Heights,” “Soul
Food”), NAACP Image Award winner Terri J. Vaughn
(“Meet the Browns,” Daddy’s
Little Girls),
Rachel True (“Half & Half”), Lamman Rucker
(“Meet the Browns,” Why
Did I Get Married Too?), Tommy
Ford (“Martin”) and the Grammy®-nominated Gospel music
sensation VaShawn Mitchell.
Inspiring, heart-warming and hilarious, “Sugar
Mommas” centers on three 40-something women who start
a bakery together to fulfill their own sweet desires to be
independent women after motherhood, failed marriages and
the loss of loved ones have left indelible marks on their
lives. Together, their story is a celebration of womanhood,
the good and the bad, as each learns new lessons about
maturing, love and romance, and opportunity.
“Sugar
Mommas” was
the sixth original gospel play to air in GMC’s hit
series following the success of GMC productions “Love Me or
Leave Me,” “The Ideal Husband,” “She’s Not Our Sister,”
“The Love You Save” and “She’s Still Not Our
Sister.” GMC,
which has more installments planned for 2012, is the only
network producing the popular medium and bringing it to a
broad television audience.
GMC (www.watchGMCtv.com)
is America’s favorite television channel for uplifting
music and family entertainment. The Parents Television
Council™ awarded its Entertainment Seal of
Approval™ to GMC for being “an authentic
family-friendly cable network.” In 2011, GMC was
the second fastest growing ad supported cable network in
total day households and A18-49. GMC
can be seen in more than 51 million homes on various cable
systems around the country, as well as DISH Network on
channel 188, DIRECTV on channel 338 and Verizon FiOS on
channel 224. Follow GMC TV on Facebook and Twitter
at http://facebook.com/gmctv and http://twitter.com/gmctv.